Choosing Colors That Feel Cohesive, Not Clashing
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Color sets the tone. It helps a homepage feel fresh, warm, bold—or completely off. And when you’re designing themed sections, like a spring feature or a holiday promo, getting the color palette right can be tricky.
It’s not just about picking one good color. It’s about choosing a set of colors that actually work together in the context of your layout, brand, and content.
In this series, I’m exploring how to make better color choices that feel intentional and connected. In this first post, I’m starting simple:
If you choose one main color—say, a clean spring green—how do you find two supporting colors that complement it without competing?
I’ll be pulling from ideas like:
- What Interaction of Color by Josef Albers reveals about context and perception
- Why palettes can fall apart once you actually place them in a layout
- And some frameworks I’m experimenting with to build stronger trios
Next up: how these color choices play out across real homepage sections—hero, promo, footer—and how to make transitions feel smooth, not jarring.